Remitly for central america 
Branding & Digital
the client

Remitly is a remittance company headquartered in Seattle, Washington. As a part of their new focus on localization, we created a brand for their campaigns targeted to people sending money to Central America.

Branding / Web / Art Direction / Finance 
the objective

To create a sub-brand that still feels like Remitly while catering to a more specific demographic – people sending money to Central America. 

the Solution

We created a welcoming sub-brand based on community and technology through vibrant colors and playful shapes. We used texture and organic forms to create warmth and a feeling of home.
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